About Scopesite
I'm Dan Cartwright. I've spent 15 years building websites and digital strategies for small businesses. A lot of that time I was doing it wrong. Chasing Google's algorithm, writing content nobody read, building sites that looked pretty but generated fuck all leads.
Then AI changed everything.
ChatGPT, Perplexity, Siri, Copilot. They're already answering questions your customers used to ask Google. If your business isn't showing up in those answers, you're becoming invisible. And it's happening faster than most people realise.
This site is where I share what I've learned about AI visibility, content that actually converts, and building a business that doesn't require you to work 70-hour weeks.
What you'll get:
Practical, no-bullshit articles on SEO, AI visibility, pricing strategy, and digital marketing. Written by someone who's actually doing it for clients, not just theorising about it. I write when I've got something worth saying, not to hit an arbitrary schedule.
Who this is for:
UK small business owners and agency founders who want their expertise to get found. By humans and by AI. If you're tired of marketing advice that sounds good but doesn't work in the real world, you're in the right place.
Subscribe free. You'll get every article delivered to your inbox. No spam. No courses to flog. Just useful stuff.